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The role of a Sales Coordinator is to provide general support to the sales team so that they are more productive / efficient and are able to maximize their face-to-face selling time in the field.

This entry level position is well suited to individuals with excellent organisational & administrative skills and is one of the best ways for anyone considering an outbound sales role to gain relevant experience.

Duties & Responsibilities

  • Assisting with order processing including receiving, processing and reviewing customer transactions and service enquiries received by phone and mail/e-mail; includes rectifying customer problems within ability or passing problems to higher authority
  • Improving processes, forms and procedures to maximise team efficiency
  • Relaying campaign and pricing information to the sales team and providing quotations, samples and product literature to customers on request
  • Assisting in the selling process through customer education and direct personal contact
  • Learning all aspects of products sold including the ability to demonstrate to clients where appropriate
  • Assisting the sales team in maintaining their existing user base, developing new business and new clients, managing and updating client records where appropriate
  • Assisting with client enquiries in order to facilitate the face-to-face selling time for the sales force
  • Maintaining sales statistics and records of customer sales performance and incentive payments
  • Providing analytical reports and tender contract reports as necessary
  • Coordinating events and invitations and assisting the Marketing Department and Product Managers with marketing activities as required


  • Experience preparing monthly activity reports and statistics
  • Excellent lateral thinking and problem-solving skills
  • Organisational skills with the ability to prioritise
  • Sound computer literacy skills particularly in MS Word, Excel & Outlook
  • Good time management skills, with attention to detail
  • Excellent administrative and clerical skills
  • Ability to work under limited direction
  • Excellent communication and interpersonal skills
  • Ability to develop efficient processes & systems to manage a variety of challenges

Qualifications & Experience

At least 1 - 3 years experience in a similar role within a sales environment.

Career Path

Sales Coordinators can move into external sales roles such as Sales Executive or Sales Representative.

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